Bespoke Travel · Hospitality Advisory

Personally curated journeys. Strategic advisory for luxury hospitality.

For more than twenty-five years, I have worked with international clients, selecting exceptional places, services and experiences. That experience has taught me how to recognise a property's character, assess the quality of its service and understand what truly matters to a guest.

Through ESPERIDE Private Travel, I create bespoke journeys, personally selecting every experience. Through ESPERIDE Studio, I bring my expertise to luxury hotels, private properties and high-end hospitality operators looking to improve their offering and strengthen their position in the market.

An Italian story, reimagined.

I founded Esperide Viaggi in Italy in 2005. Seven years later, the agency was selected as the winner of a national competition involving more than 600 Italian travel agencies. The prize was a complete redesign by internationally renowned architect and designer Simone Micheli.

The Pantone 389 C acid green, sculptural forms and confident visual character introduced through that project remain part of ESPERIDE today. The business has evolved, but the instinct behind it has not: curiosity, attention to detail and the determination to create something unmistakably its own.

Jessica Sirenio in a hospitality setting

Listen first. Choose carefully.

Whether I am shaping a journey or a visual identity, I look first for what is distinctive — what has character, what feels true and what deserves attention. My role is to filter, connect and give form to what matters, making choices through experience and personal judgment rather than formulas or trends.

The Nest at Coqoon Spa, The Slate Phuket, surrounded by tropical gardens.Places and experiences selected personally

ESPERIDE Private Travel

The right journey does not begin with a destination.

It begins with you: your pace, your interests and the way you want to feel while travelling. I shape each journey personally, choosing places and experiences for their identity, character and the memories they can create — not because they fit a conventional idea of luxury. I don’t look for “the best.” I look for what deserves to be remembered.

  • 01
    Bespoke Journeys

    Every journey is built from the ground up around your pace, interests and way of travelling — never adapted from a standard itinerary.

  • 02
    Hotels & Private Stays

    Hotels and private stays chosen for their character, sense of place, quality of service and the experience they bring to the journey.

  • 03
    Private Concierge

    One personal point of contact from planning through your journey, with direct support whenever it matters.

Tell me how you want to travel
01 / Advisory focusProduct · Positioning · Commercial
Independent advisory

Experience, made stronger.

Explore the Studio
03 / Brand direction
Original ESPERIDE wordmark in Bauhaus Std

Bauhaus Std

Original wordmark · custom spacing
PANTONE 389 C · #CDDF00PANTONE 2612 C · #722383Black#050505Warm Ivory#F4F2EC

ESPERIDE Studio

From guest experience to commercial strategy.

ESPERIDE Studio provides advisory services to luxury hotels, private properties and high-end hospitality operators.

I work directly with owners and management teams to assess their offering, improve the guest experience and identify new commercial opportunities. Every engagement is tailored to specific needs, with clearly defined objectives, timelines and scope.

  • 01
    Product & Guest Experience

    I assess the experience through the eyes of the guest, from service standards and the use of spaces to dining and the details that shape a stay. I identify strengths, areas for improvement and opportunities to make the experience better.

  • 02
    Positioning & Brand Direction

    I help properties define their identity, bring out what makes them distinctive and communicate it consistently. From the hospitality concept to the brand's visual identity, every decision should reflect the character of the property.

  • 03
    Commercial Strategy & Market Development

    I work alongside owners and management teams on new openings, commercial relationships and expansion into new markets. My focus includes positioning, partnerships and sales opportunities, with particular attention to high-end international clientele.

Let's talk about your project

A career built between Italy and the Middle East.

I am Jessica Sirenio, founder of ESPERIDE and a qualified technical director in the travel industry.

More than twenty-five years of experience with an international clientele have taught me above all how to choose: to recognise what can give a journey character and make it memorable, and to know when to suggest something and when to leave space.

In Dubai, where I lived for eight years, I came to know the Middle East and its culture of hospitality first-hand, while working with luxury clients from around the world. That experience now guides ESPERIDE Private Travel: for me, a journey is not a package of services, but an experience shaped around the person.

Technology helps me develop ideas. Experience and personal judgment guide the final choices.

Jessica Sirenio, Italian founder of ESPERIDE

Jessica Sirenio
Founder of ESPERIDE

01

Private Travellers

Curious, discerning and detail-oriented people who want a journey built around their interests.

02

Luxury & Hospitality

Luxury hotels, private properties and high-end hospitality operators looking to enhance their guest experience, strengthen their identity and develop new commercial opportunities.

03

Founders & Personal Brands

Founders and professionals who want to present themselves in a clearer, more distinctive and contemporary way.

Get in touch

Let’s talk.

Planning a bespoke journey? Or do you own or manage a luxury hotel, private property or high-end hospitality business and want to explore new opportunities?

Get in touch. I personally read and respond to every enquiry.